Privacy Policy
Last updated: February 2026
1. Introduction
Scale Exotics is a Florida-based marketing and growth service for exotic and luxury car rental companies. This Privacy Policy explains how we collect, use, and protect your data when you use our services.
2. Data We Collect
When you interact with Scale Exotics or our clients' services, we collect the following information:
- Full name
- Business name (if applicable)
- Phone number (mobile and/or landline)
- Email address
- Age verification information
- Vehicle rental preferences and interests
- Booking dates and rental history
- Messages you send through our forms
- SMS/text message opt-in consent records
- IP address and device metadata (captured automatically by third-party platforms)
3. SMS/Text Message Communications
When you provide your mobile phone number and consent to receive text messages, we collect and use your information as follows:
Information Collected for SMS
- Mobile phone number
- Consent timestamp and method
- Opt-in/opt-out status and history
- Message delivery status
How We Use SMS Data
Your phone number and SMS consent information is used solely to:
- Send promotional offers and deals related to exotic vehicle rentals
- Send booking confirmations and appointment reminders
- Provide rental availability updates
- Respond to your customer service inquiries
- Send transactional messages about your rental or inquiry
SMS Data Sharing
We do not sell, rent, or share your phone number or SMS consent data with third parties for their marketing purposes. Your phone number is shared only with:
- Our SMS service provider (Twilio) solely for message delivery
- The specific rental business you inquired with
These service providers are contractually prohibited from using your information for any purpose other than providing the messaging service.
Opting Out of SMS
You can stop receiving text messages at any time by:
- Replying STOP to any text message
- Contacting us at info@scalexotics.com
After opting out, you will receive a confirmation message and no further marketing texts will be sent. Transactional messages (like booking confirmations) may still be sent if you have an active rental.
SMS Data Retention
We retain SMS consent records and message logs for a minimum of 4 years to comply with regulatory requirements. You may request deletion of your data by contacting us, subject to legal retention requirements.
4. How We Use Your Data
Your data is used solely for the following purposes:
- Contacting you regarding our services
- Providing marketing and growth consulting services
- Communicating with you regarding your business needs
- Operating and maintaining our systems
5. Data Storage and Retention
Your data is stored within secure service providers we use. Data is retained for the duration of our business relationship unless you request deletion. You may request deletion of your data at any time by contacting us.
6. Data Sharing
We only share your data with:
- Third-party service processors required to operate our systems
- Partners necessary to deliver our services to you
We do not sell your data to third parties.
7. Your Rights
You have the right to:
- Request access to your personal data
- Request deletion of your data
- Withdraw from using our service at any time
To exercise these rights, please contact us at the email provided below.
8. Age Requirement
You must be at least 18 years old to use Scale Exotics services. We do not knowingly collect data from users under 18.
9. Governing Law
This Privacy Policy is governed by and construed in accordance with the laws of the State of Florida, without regard to its conflict of law provisions.
10. Contact Us
If you have any questions about this Privacy Policy or your data, please contact us at: info@scalexotics.com
